{"product_id":"nuloom-ashli-handwoven-jute-area-rug-8-x-10-natural-low-pile-durable","title":"nuLOOM Ashli Handwoven Jute Area Rug, 8' x 10' — Natural, Low ½\" Pile Durable","description":"\u003cp\u003e\u003cstrong\u003eThe nuLOOM Ashli Natural Solid Handwoven Area Rug is a 100% jute, artisan-made 8' x 10' rug that brings warm, organic texture and everyday durability to high-traffic rooms.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eHandcrafted by skilled artisans in India from natural jute fibers, this low-profile 8' x 10' rug blends neutral tones and subtle weave variation for an authentic, relaxed look. Its 1\/2-inch pile sits low enough to tuck under furniture and fit through doorways while still offering tactile warmth. The Ashli rug suits a variety of interior styles—coastal, farmhouse, boho, rustic, or modern—and performs well in living rooms, bedrooms, dining areas, kitchens, hallways, and entryways.\u003c\/p\u003e\n\n\u003ch3\u003eHow does the Ashli jute rug hold up in busy rooms?\u003c\/h3\u003e\n\u003cp\u003eThe tightly woven jute construction is naturally strong and intended for everyday use. Its low-profile thickness resists matting and fits under furniture, making it practical for high-traffic spaces.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eDurable natural jute fibers withstand foot traffic and casual wear\u003c\/li\u003e\n  \u003cli\u003eLow ½-inch pile reduces snags and keeps a neat profile under furniture\u003c\/li\u003e\n  \u003cli\u003ePet-friendly resilience—vacuum on low and trim loose fibers if needed\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat kind of care does a 100% jute rug require?\u003c\/h3\u003e\n\u003cp\u003eJute is low-maintenance but needs gentle handling. Regular vacuuming on the lowest setting and spot cleaning with mild detergent preserve appearance without harsh treatments.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eVacuum regularly using a suction-only or low setting to remove debris\u003c\/li\u003e\n  \u003cli\u003eSpot clean spills quickly with mild soap and water; blot rather than rub\u003c\/li\u003e\n  \u003cli\u003eTrim any natural sprouting fibers with scissors; avoid heavy steam cleaning\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill the Ashli rug work with my existing decor and furniture?\u003c\/h3\u003e\n\u003cp\u003eThe neutral, earthy tone and handwoven texture make the Ashli rug highly versatile for layering and styling. It complements patterned or vintage rugs and provides a grounding base for a variety of color palettes.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003ePairs well with patterned area rugs for layered looks\u003c\/li\u003e\n  \u003cli\u003eNeutral color complements coastal, boho, farmhouse, rustic, and modern interiors\u003c\/li\u003e\n  \u003cli\u003eLow pile allows easy placement under sofas, beds, and dining tables\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eIs a rug pad necessary for the Ashli handwoven rug?\u003c\/h3\u003e\n\u003cp\u003eUsing a rug pad is recommended to protect both the rug and your flooring. A pad increases comfort, reduces slipping, and helps the rug retain its shape over time.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eThin non-slip pads prevent movement on hardwood or tile\u003c\/li\u003e\n  \u003cli\u003ePads add cushion and extend rug life in high-traffic zones\u003c\/li\u003e\n  \u003cli\u003eChoose a breathable pad to preserve natural fiber integrity\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this rug best for? The nuLOOM Ashli Natural Solid Handwoven Area Rug is ideal for homeowners and renters seeking an eco-friendly, textural foundation for casual or curated interiors. It fits households that want an easy-care, durable floor covering that pairs well with layered styling and everyday living—particularly those with pets or busy foot traffic who prefer a low-profile, natural-fiber rug. If you value handcrafted uniqueness, subtle color variation, and a versatile neutral base, the Ashli rug is a practical, stylish choice.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is this rug safe for pets?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. The tightly woven jute is durable and pet-friendly; vacuum regularly and trim loose fibers as needed.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can I use this rug in a kitchen?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. It works in kitchens with moderate traffic but spot-clean spills promptly and use a non-slip rug pad.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"nuLOOM","offers":[{"title":"Default Title","offer_id":49216435781851,"sku":"B01HDWANIG","price":268.49,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0845\/1188\/3483\/files\/nuloom-ashli-full-rug-view.jpg?v=1788410621","url":"https:\/\/homelypantry.co.uk\/products\/nuloom-ashli-handwoven-jute-area-rug-8-x-10-natural-low-pile-durable","provider":"The Homely Pantry","version":"1.0","type":"link"}