{"product_id":"serta-down-alternative-cotton-pillows-king-2-pack-300tc-cover-ultra-support-machine-washable","title":"Serta Down-Alternative Cotton Pillows, King 2-Pack — 300TC Cover, Ultra Support \u0026 Machine Washable","description":"\u003cp\u003e\u003cstrong\u003eSerta Down Illusion Ultra Support Cotton Pillows (King, 2-pack) are plush, down-alternative pillows wrapped in 300-thread-count cotton that offer responsive loft and easy machine-wash care.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eThese king-size pillows combine featherlike softness with resilient support using a fill engineered to mimic down without using any animal-derived materials. The smooth 100% cotton cover (300 thread count) gives a soft, breathable surface, while advanced fabric treatments and allergen-barrier weaving help keep the sleeping environment fresher. Designed to regain loft after use, the pillows are intended to cradle the head and neck for a balanced feel that suits many sleep positions.\u003c\/p\u003e\n\n\u003ch3\u003eHow supportive are these pillows for different sleep positions?\u003c\/h3\u003e\n\u003cp\u003eDown Illusion Ultra Support pillows deliver a medium-to-plush balance that adapts as you move during the night. The down-alternative fill compresses slightly for pressure relief yet springs back to preserve loft and shape.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eResponsive fill that refluffs to maintain height and cushioning.\u003c\/li\u003e\n  \u003cli\u003eMedium-plush density suitable for back and combination sleepers; offers gentle neck support for many side sleepers.\u003c\/li\u003e\n  \u003cli\u003eKing dimensions (20\" x 36\") provide ample surface area for side sleepers who need extra headroom.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat materials and treatments are used to keep the pillows clean?\u003c\/h3\u003e\n\u003cp\u003eThe outer shell is 100% cotton with a 300 thread count for a soft, breathable feel that holds up to repeated washing. The filling is a high-loft down alternative that resists clumping and is treated to inhibit odor-causing microbes and reduce allergen penetration.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003e300 thread count cotton cover for comfort and durability.\u003c\/li\u003e\n  \u003cli\u003eAllergen Barrier Weaving helps prevent dust mites and household allergens.\u003c\/li\u003e\n  \u003cli\u003eAdvanced antimicrobial treatment supports fresher bedding between washes.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow do I care for these pillows to keep them fluffy and long-lasting?\u003c\/h3\u003e\n\u003cp\u003eThese pillows are machine washable for convenient maintenance. Wash each pillow on a cold, gentle cycle and tumble dry on low; using a large front-loading washer\/dryer will help them expand evenly.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eMachine wash separately on a gentle, cold cycle.\u003c\/li\u003e\n  \u003cli\u003eTumble dry low; allow 24–48 hours after unpacking for full loft recovery.\u003c\/li\u003e\n  \u003cli\u003eUse large-capacity laundry machines when possible to prevent uneven drying or damage.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eAre these pillows a good choice for allergy sufferers?\u003c\/h3\u003e\n\u003cp\u003eThe combination of allergen-barrier weaving and antimicrobial fabric treatment reduces common triggers and helps keep the sleep surface cleaner. While not a medical product, the construction is designed to be more resistant to dust mites and odor buildup than untreated pillows.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eAllergen Barrier Weaving offers a protective textile barrier against dust mites.\u003c\/li\u003e\n  \u003cli\u003eAntimicrobial treatment helps control unpleasant scents between washes.\u003c\/li\u003e\n  \u003cli\u003eMachine-washable design makes regular cleaning easy to manage allergens at home.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: The Serta Down Illusion Ultra Support King pillows suit sleepers seeking the look and loft of down without animal fill, those who want easy-care bedding, and people who prefer a medium-plush pillow that refluffs. They're a good fit for couples wanting ample headroom on king beds, shoppers prioritizing breathability from natural cotton, and anyone who needs a machine-washable option with added allergen resistance. If you want a plush, resilient pillow wrapped in a soft cotton cover and backed by Serta's long history in sleep products, this set is designed to deliver comfortable, low-maintenance support.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can I wash these Serta pillows in a home washer?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. Machine wash separately on a cold, gentle cycle and tumble dry low; use a large front-loading washer\/dryer when possible.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Do these pillows contain real down?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: No. They use a down-alternative fill that mimics down loft and softness without animal-derived materials.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Serta","offers":[{"title":"Default Title","offer_id":49217054343387,"sku":"B098TR56DT","price":116.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0845\/1188\/3483\/files\/serta-king-pillows-front-packaging.jpg?v=1788420750","url":"https:\/\/homelypantry.co.uk\/products\/serta-down-alternative-cotton-pillows-king-2-pack-300tc-cover-ultra-support-machine-washable","provider":"The Homely Pantry","version":"1.0","type":"link"}